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Ed Trissel


Ed Trissel


Ed provides strategic communications counsel to U.S. and international companies and private equity firms with long-term corporate positioning and investor relations programs, transactions, special situations, crises and issues, and restructurings. His cross-border experience includes matters throughout Asia, Europe, the Middle East and the Americas. His areas of expertise include:

Transaction Communications

He advises companies on communications in both friendly and unsolicited M&A, IPOs, SPACs and PIPE transactions. Assignments include assisting S&P Global with its proposed acquisition of IHS Markit; Affirm with its IPO and acquisition of PayBright; Opendoor with its proposed acquisition by the SPAC, Social Capital Hedosophia; Consolidated Communications with its proposed PIPE investment from Searchlight Capital; Lone Star Funds’ portfolio company, Foundation Building Materials, with its proposed acquisition by American Securities; Mastercard with its proposed acquisition of Finicity; RentPath with its proposed acquisition by CoStar Group; WESCO International with its acquisition of Anixter International; KEMET with its acquisition by Yageo; Dada Nexus and Q&K International with their U.S. IPOs; Gannett with its acquisition by New Media and its successful defense of an unsolicited takeover attempt by MNG Enterprises; Fiserv with its acquisition of First Data; Apollo Management’s Momentive with its announced sale to an investor group comprised of KCC Corporation, Wonik QnC and SLJ Partners; Tianqi Lithium with its minority investment in SQM; Knauf with its announced acquisition of USG Corporation; Shire in its sale to Takeda; Newell Brands with the sale of The Waddington Group to The Carlyle Group’s Novolex, and the sale of Rawlings Sporting Goods Company to Seidler Equity Partners and MLB; EnCap Investments with its JV’s sale of EagleClaw Midstream Ventures to Blackstone Energy Partners; VCA in its announced sale to Mars; and Danone with its acquisition of WhiteWave Foods.

Shareholder Activism, Short Attacks & Corporate Governance

His experience includes counseling clients on engagement with and defense against activist hedge funds, dissident shareholders and short attacks including Sina (Aristeia Capital), Newell Brands (Carl Icahn and Starboard), Gannett (MNG Enterprises), Samsonite (Blue Orca), Burlington Stores (Spruce Point Capital), Endurance International (Gotham Research) and MBIA (Pershing Square).

Crisis Communications & Special Situations

He has considerable crisis and issues management experience, which includes counseling public and private companies, municipalities and non-profits on a wide variety of matters including data breaches, earnings misses and restatements, ethics violations, government investigations, litigation, layoffs and management changes.

Restructuring & Bankruptcy

He has advised companies in connection with both court-supervised and out-of-court restructurings. Assignments include American Tire Distributors, Accredited Home Lenders, BI-LO, Bruno’s, Libbey, RentPath, Rural/Metro, Taco Bueno, Titan Petrochemicals, and United Subcontractors.

Ed served as a managing director and then a partner at Joele Frank from 2007 to 2011 and rejoined the firm in 2016. From 2011 to 2016, he served as the chief communications officer of Warburg Pincus. In this role, he led the private equity firm’s global communications strategy and team as well as the firm’s service offering to its portfolio companies in the Americas, Europe, Middle East and Asia. He was also a member of the firm’s environmental, social and governance committee. Earlier in his career, Ed was a founding principal at Vistance Group, a corporate and financial communications advisory, and held senior roles at the international public relations firms including Hill & Knowlton and Ketchum. He is a member of the Arthur W. Page Society. Ed has lectured on communications topics at a wide variety of academic and industry functions. He received a bachelor of journalism degree from The University of Texas at Austin.