In addition to unprecedented scrutiny, private equity firms today face numerous challenges that make fund-raising, deal-sourcing and talent retention difficult even for top-performing firms. Communicating in this complex environment requires clear differentiation, positive messaging and a structured approach. We work with our PE clients to develop comprehensive communications strategies and initiatives to support:
- Positioning with investors and the media
- Fundraising activities
- Acquisitions and exits of investments
- Personnel changes
- Portfolio-level communications
We have extensive experience working with private equity firms and leveraging our deep relationships with the media to build a narrative around a firm’s unique attributes, such as investment strategy, key personnel and access to deals. We also regularly assist portfolio companies address communications challenges that go beyond their usual comfort zone.